This addon helps to add structured data about business details, operating hours, reviews, location, and social pages etc to show rich snippet in search results and help in SEO.

Structured data refers to information with a high degree of organization, such that inclusion in a relational database is seamless and readily searchable by simple, straightforward search engine algorithms or other search operations.

Structured data is added directly to a page’s HTML markup. Search engines use structured data to generate rich snippets, which are small pieces of information that will then appear in search results.